50% of all marketing is WASTE

Stop marketing like it’s 1985— we know more than ever about our audience, yet so many continue to use outdated targeting methods like gender or age.

Schedule a Consultation

Call 1-518-631-5487 for general inquiries
Call 1-518-952-9029 to become a Potratz client

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That’s not our style.

From hyper targeted Search & Social Media campaigns, to landing page creation with custom SEO, marketing automation, organic social media, video and more; Potratz can ensure your business is leveraging all that’s available & in the best possible way.

We leverage insights into your audience to better understand their needs, wants and journey to pair with dynamic creative that moves them through the customer journey; so we can show different creative to both Jane Doe and John Doe.

Leveraging data driven marketing, machine learning and programmatic advertising you achieve a personalized marketing strategy to your target audience and a more efficient ad spend. We make sure your business is represented by a customized marketing message each time your ads appear.

Let us do it all

518-631-5487 for general inquiries,
518-952-9029 to become a Potratz client

What Others Say About Us

Success Stories

Northeast Acura

Northeast Acura

Increased phone leads by 53% without increasing budget.

Kevin Richardson, Zenos Cyber Security

Kevin Richardson, Zenos Cyber Security

I’m now hooked on his videos and every part of my companies digital marketing is benefiting from our interaction.

Eric Miltsch, Co-Founder of Dealer Teamwork LLC

Eric Miltsch, Co-Founder of Dealer Teamwork LLC

Paul has the innate ability and genuine desire to use his retail knowledge to help others create something “special.”